Course Highlights

The MBS in Entrepreneurship & Marketing at Dundalk Institute of Technology (DkIT) is a dynamic postgraduate program designed to cultivate innovative business leaders. Offered in both full-time (1 year) and part-time (2 years) formats, the course provides a comprehensive curriculum that integrates entrepreneurial theory with practical marketing strategies. Students engage in real-world projects, case studies, and research, equipping them with the skills necessary to launch startups or drive growth in established organizations. With a strong emphasis on creativity, strategic thinking, and global business trends, this program is ideal for international students seeking to enhance their expertise and career prospects in the competitive field of business.

The Master of Business Studies -MBS- in Entrepreneurship and Marketing at DkIT is an award-winning program designed to equip graduates with the skills to work as managers in various industry sectors or to start their own businesses. 

After this course you shall become an independent minded, self-reliant graduate with the theory, practice and research capability for employment as manager in both specialist and non-specialist roles across a broad range of industry sectors, with a specific specialism in the areas of Entrepreneurship and Marketing

Dundalk Institute of Technology (DkIT) is recognized for its student-centered and practical approach to education. The curriculum is informed by the institute's strong focus on research and innovation, connecting academic knowledge to real-world applications. Located between Dublin and Belfast, DkIT offers an easy commute and a more affordable cost of living compared to major cities.

The curriculum focuses on giving students hands-on experience through live client projects, and a week-long intensive business strategy module with their German university partner. 

The program has received multiple Irish Education Awards for "Best International Collaboration Project" and "Best Academic Partnership" due to its partnership with Heilbronn University in Germany

Course Eligibility

The standard minimum entry requirement is a 2.2 Honours Degree (NFQ Level 8) or an international  equivalent in business, marketing, entrepreneurship, accounting or related discipline.

Career Prospects

You will gain unmatched professional awareness through direct engagement with industry on assignments

MBS Graduates have secured managerial roles across diverse sectors such as Marketing & Sales, Production, Manufacturing, and Financial Services.

Some alumni have successfully launched their own businesses.

Previous graduates have also found careers in government agencies like Enterprise Ireland.

The program provides a foundation for students who wish to pursue further studies, with some going on to Ph.D. programs.

Study Benefits

The MBS in Entrepreneurship and Marketing course at DkIT is structured to provide students with the knowledge and skills needed to launch and manage new ventures

The course provides professional networking opportunities through its Annual Entrepreneurship Series, which features high-profile guest speakers from various industries.

This course is delivered using a mix of lectures, workshops, labs, tutorials and independent reading, continuous assessment projects etc.

DkIT's courses are designed with specific career paths in mind, with over 55% of them offering work placement opportunities. The institute prides itself on its smaller class sizes, which allows for more individual attention and support from lecturers

Core Modules

Semester 1 covers foundational concepts like Entrepreneurship Theory, Strategic Digital Marketing, and New Venture Finance.

Semester 2 applies these skills to real-world scenarios through modules on Systematic Innovation and a week-long intensive Business Strategy module with a German university partner. The program concludes with a Research Project.